Usage of the flexible payment method hit an all-time high on Cyber Monday, driving $1.03 billion in online spend (up 4.2% YoY), as consumers looked for greater flexibility in managing their holiday budgets. The vast majority of BNPL transactions are happening on a mobile device as well, at 79.4% share on Cyber Monday (vs. desktop). In an Adobe survey of over 1,000 U.S. consumers (conducted Nov. 2025), respondents said they were most likely to use BNPL for electronics, apparel, toys, and furniture purchases.

Source: Adobe Analytics.

  • BossDj@piefed.socialEnglish
    17·
    2 days ago

    I do know that while I was getting all the family Christmas shopping done with Black Friday I saw a few buy now pay later offers. Most prominent was Pay Pal. The offer was if you use their buy now pay later feature with zero interest, they give you 5% in PayPal cash (whatever that means). I saw it several times, so I figure people were jumping on that