People want retail games and if the big 3 can’t cover that market a new and more sustainable subject will fill that space. Maybe it’s time to bring back physical media to PC, a more open system where publishers could make profit selling their retail games similarly to vinyls for music.
That’s the ticket. It’s really because vinyl is worse that it’s become better, since it can’t do the brickwalling CD is capable of. A well mixed CD will always be better than a well mixed vinyl but well mixed CDs are in short supply.